ECHO
Customer Relationship
Management
Specification
Enquiry
▪ Completely user
configurable database - include the fields that are
relevant to your business.
▪
Can be shown as an
Enquiry or as a Quote.
▪ Record of all
correspondence raised against the
Enquiry.
▪ Reference number
automatically given to each enquiry.
▪ Status of Enquiry
can be set to Active, Suspended
▪ Include
spreadsheet with the enquiry for initial costing estimates.
▪ Each time an enquiry is accessed, User Notes
can be stored and
‘Next Contact Date’ updated.
▪ Link Enquiry to a
Contact - useful to read all notes that apply to the
company.
Enquiry Chart
▪ View all enquiries
and who they are assigned to.
▪
Each user will have an Enquiry Chart.
▪ Keep track of all
enquiries.
▪ Chase an enquiry,
update notes and input a new
contact date.
▪ Enquiry Chart
shows name, contact name, next
contact date and
number
of days until it is scheduled to be chased.
▪ Date due to be
chased is coloured green and will turn
red if not
chased/updated.

Contact Database
▪ Show Contact as a
Customer, Enquiry or Supplier.
▪ Assign keywords to
assist in mail shots eg a catering
▪ View all Contact
and Mailshot notes for each contact.
▪ Read Active
Enquiry notes if linked to an Enquiry.
▪ Add a reminder
note/date to a contact that will appear on
Summary Screen on due date.
Mailshots
▪ Create a list of
contacts for:
▪ Select from
existing contacts.
▪ Import lists from
Microsoft® Excel files.
Hospitality Organiser
▪ Setup a
hospitality event.
▪ Send and record
all invitations using your existing database /
mailing list(s)
▪ Keep track of
replies and expected attendees.
▪ Produce lists of
invitees.
▪ Register those who
actually attend on the day.